Web Site - VitaMedica

243 Pages·2009·2.94 MB·English

Web Site
July 12, 2009
Release 2009 Version 1
Copyright NetSuite, Inc. 2009 All rights reserved.
Web Site Guide
This document is the property of NetSuite, Inc., and may not be reproduced in whole or in part without
prior written approval of NetSuite, Inc.
Trademarks
The following marks are registered trademarks or service marks of NetSuite, Inc. in the United States and
other countries.
• NETSUITE
• The "N" in NetSuite Logo
• SUITESCRIPT
• SUITEFLEX
• ONE SYSTEM. NO LIMITS.
• PREMIER PAYROLL SERVICE
OpenAir is a trademark of OpenAir Inc.
Other trademarks and service marks used or referenced in this document are the property of their
respective owners and are hereby acknowledged.
Contents
Chapter 1 Web Site Setup Overview
Enabling Web Store Features. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
NetSuite Web Sites. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
Basic Site Setup - Using the Web Site Assistant and Content Manager . . . . . . . .12
Customized Web Site Setup . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .14
Advanced Customization Web Site Setup . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .17
Workflow for Setting Up a NetSuite Site or Store . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
Hosting Existing Sites With NetSuite. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
Workflow for a Site Hosted in NetSuite . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22
External Catalog Sites . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 25
Workflow for an External Catalog Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25
NetSuite Combination Sites. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28
Workflow for Setting Up a Combination Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 29
Chapter 2 Web Site Preferences
Setting Basic Preferences for Your Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . 33
Customizing Your Web Site Home Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .36
Multiple Currencies in the Web Store . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .37
Setting Web Store Backorder and Out-of-Stock Preferences . . . . . . . . . . . . . . . . .39
Setting Up a Site for Multiple Languages . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .40
Setting Registration Preferences for Your Web Site . . . . . . . . . . . . . . . . . 41
Secure Login . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41
Displaying Login Fields on Your Web Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .41
Customizing Login and Logout . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .44
Customizing Login . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44
Customizing Logout. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45
Registration-Free Shopping . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .45
Restricting Access to Your Web Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .46
Setting Up the Web Site’s Appearance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 47
Previewing Your Web Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .51
Creating Web Site Layouts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .51
Changing Web Site Color Themes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55
Adding a Style Sheet to Your Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .55
Adding a ‘Tell A Friend’ Link . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .56
Publishing Search Forms and Portlets . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57
Using the Upsell Manager in Your Site. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 58
Setting Up Email Notifications . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 61
Setting Shopping Preferences. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 62
Offering 3D Secure Credit Card Verification . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .69
Customizing the Shopping Cart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .69
Customizing Your Checkout . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .70
Customizing the Web Site Registration Form . . . . . . . . . . . . . . . . . . . . . . . . . . . . .71
Setting Minimum Order Amount and Quantity . . . . . . . . . . . . . . . . . . . . . . . . . . .72
Web Site
PayPal Integration and Express Checkout. . . . . . . . . . . . . . . . . . . . . . . . . . 73
PayPal Express Checkout . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 73
Authorization and Capture with PayPal Express Checkout. . . . . . . . . . . . . . . . . . . . . . 74
Managing Customer Records with PayPal Express Checkout . . . . . . . . . . . . . . . .75
Refunding Orders Paid by PayPal Express Checkout . . . . . . . . . . . . . . . . . . . . . . .75
Checkout Process With PayPal Express Checkout . . . . . . . . . . . . . . . . . . . . . . . . . .75
PayPal Integration Without Express Checkout . . . . . . . . . . . . . . . . . . . . . . . . . . . .78
Google Checkout Integration Overview. . . . . . . . . . . . . . . . . . . . . . . . . . . . 79
What is NetSuite Google Checkout Integration?. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 79
Who Uses the Google Checkout Integration Feature?. . . . . . . . . . . . . . . . . . . . . . . . . . . 79
Working With Google Checkout Integration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .80
Setting Up Google Checkout Integration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .80
Prerequisites for Setting up Google Checkout Integration . . . . . . . . . . . . . . . . . . . . . . 80
Checking Out With Google Checkout . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .85
Order Calculation With Google Checkout . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .85
Order Processing With Google Checkout Integration . . . . . . . . . . . . . . . . . . . . . . .87
Google Checkout Email and Customer Management . . . . . . . . . . . . . . . . . . . . . . .94
Working With Google Analytics . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .95
Working With Google AdWords . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .97
Frequently Asked Questions About Google Checkout . . . . . . . . . . . . . . . . . . . . . . .99
Advanced Web Site Settings. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 101
Domain Names. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 102
Pointing Domain Names at NetSuite . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .102
Setting Up a Domain With GoDaddy.com . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .103
Setting Up an A Record Redirect with GoDaddy.com . . . . . . . . . . . . . . . . . . . . . . . . . . 106
Setting Up CNAME Records With NetWork Solutions . . . . . . . . . . . . . . . . . . . .106
Setting Up CNAME Records With 1and1.com . . . . . . . . . . . . . . . . . . . . . . . . . . .109
Setting Up CNAME Records With Register.com . . . . . . . . . . . . . . . . . . . . . . . . . .110
Setting Up CNAME Records With Yahoo.com . . . . . . . . . . . . . . . . . . . . . . . . . . .111
Setting Up Domain Names in NetSuite . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .113
Setting Up Your Primary Site URL . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .115
Creating Multiple Web Sites . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 115
Publishing Content With Multiple Web Sites . . . . . . . . . . . . . . . . . . . . . . . . . . . .118
Previewing Sites With the Multiple Web Sites Feature. . . . . . . . . . . . . . . . . . . . . . . . . . 119
Multiple Web Site Pricing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .119
Multiple Web Site Pricing and the Customer Center . . . . . . . . . . . . . . . . . . . . . . . . . . . 120
Web Site and Subsidiaries. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 121
Setting Up Your Web Site for Multiple Subsidiaries . . . . . . . . . . . . . . . . . . . . . . .121
Navigating Directly to a Subsidiary Web Site . . . . . . . . . . . . . . . . . . . . . . . . . . . .123
Setting Minimum Order Amount in a Multiple Subsidiary Web Site . . . . . . . . .123
Subsidiary Management With Multiple Web Sites . . . . . . . . . . . . . . . . . . . . . . . .124
Shipping Items in Your NetSuite OneWorld Web Store . . . . . . . . . . . . . . . . . . . .125
Managing Web Store Customers in Your Subsidiaries . . . . . . . . . . . . . . . . . . . . .125
Credit Card Gateways and Multiple Subsidiaries . . . . . . . . . . . . . . . . . . . . . . . . .125
Displaying Items in Your NetSuite OneWorld Web Site . . . . . . . . . . . . . . . . . . .126
Chapter 3 Items, Forms, & Images
Using the Web Site Content Manager. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 127
Web Site
Displaying Items and Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 129
Adding Items to Web Store Categories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .130
Featuring Items. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 131
Selling Web Store Items on Special . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .132
Customizing Items in Your Site. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 132
Showing Items Without Prices . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 132
Using Transaction Column Fields in Your Web Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . 133
Using Matrix Items to Offer Item Options in Your Site. . . . . . . . . . . . . . . . . . . . . . . . . . 134
Adding Multiple Items to the Cart . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 136
Related Items . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 137
Creating Related Item Groups . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 138
Associating Individual Related Items. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 138
Information Items . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 139
Text and Images. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 140
Formatted Text. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 140
Attaching Images to Information Items . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .141
Entering Information Item Descriptions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .142
Using HTML in Description Fields . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .143
Publishing Forms. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 144
Email Forms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .145
Search Forms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .146
Applying Layout Templates to Search Results . . . . . . . . . . . . . . . . . . . . . . . . . . . .147
Case and Customer Forms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .148
Embedding an Online Form in your Web Site Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . 149
File Download with Online Forms . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .150
Images . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 152
Uploading Images. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 152
Using Images in your Web Store . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .153
Making Images Available Without Login . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .153
Resizing Images . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .155
Deleting Images . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .156
Chapter 4 Tabs & Categories
Creating Web Site Tabs. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 158
Creating Web Site Categories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 161
Arranging Web Store Categories. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 164
Publishing Information to an Internal Site . . . . . . . . . . . . . . . . . . . . . . . 164
Chapter 5 Web Site Hosting
Hosting HTML Web Sites With NetSuite . . . . . . . . . . . . . . . . . . . . . . . . . 166
Audience Permissions for Hosted Sites . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 168
Web Site Staging Environment . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 169
Displaying an HTML Site in a NetSuite Tab . . . . . . . . . . . . . . . . . . . . . . . 170
Example for Building a Combination Site. . . . . . . . . . . . . . . . . . . . . . . . . 171
Create a Sample Hosted Home Page Tab. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 171
Categories and Items. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 172
Web Site
Setting Preferences for the Sample Web Store . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 172
Creating an External Catalog Site (WSDK). . . . . . . . . . . . . . . . . . . . . . . . 173
Benefits of Using an External Catalog Site. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 173
Enabling the External Catalog Site Feature . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .174
Setting Up an External Catalog Site . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .175
Creating your WSDK HTML . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 175
Chapter 6 Searching & Search Engine Optimization
Helping Customers Find Items in Your Site . . . . . . . . . . . . . . . . . . . . . . . 177
Publishing Saved Search Results in the Web Site . . . . . . . . . . . . . . . . . . . . . . . . .177
Setting Up Alternate Search Keywords . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .179
Adding Item Page Titles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .179
Adding Item Meta Tags . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .179
Adding Alt-Text to Web Site Images . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .180
Search Engine Optimization (SEO). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 180
Improving Your Site Ranking in Search Results . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 180
Natural and Paid Search . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .182
Setting Up Web Site Product Feeds . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .183
Setting Up Descriptive URLs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .183
Redirects and Moving Site Information . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .185
Keyword Marketing With Search Engines. . . . . . . . . . . . . . . . . . . . . . . . . 186
Chapter 7 Advanced Customization
Customizing Site Themes. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 187
Customizing Web Site Text . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 194
Defining Web Site Tags. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 196
Creating Custom Tags. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 196
Adding Tags to Templates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 196
Substituting Values on Tabs and Categories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 197
Web Site URL Parameters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 198
Working with Web Site URL Parameters. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 198
URL Parameters for Displaying Shopping Pages . . . . . . . . . . . . . . . . . . . . . . . . . .199
URL Parameters for Adding Items to the Cart . . . . . . . . . . . . . . . . . . . . . . . . . . .201
URL Parameters for Passing Marketing Information . . . . . . . . . . . . . . . . . . . . . .201
URL Parameters for Setting Values in Your OneWorld Web Store . . . . . . . . . .202
Item and Category Templates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 203
Creating Item/Category Templates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 204
Placing Multiple Images in an Item/Category Template . . . . . . . . . . . . . . . . . . .210
Displaying Price Levels and Sale Prices . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .213
Using the Server-Side Include Tag . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 215
Chapter 8 Web Site Reports
Page Hit Reports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 216
Hosted Page Hits by Customer Report. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 216
Page Hits by Customer Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .216
Web Site
Hosted Page Hits Detail Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .216
Hosted Page Hits Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .217
Page Hits Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .217
Page Hits by Category Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .217
Page Hits Detail Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .218
New Visitor Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .218
Lead Conversion Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .218
Web Sales Reports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 219
Item Orders Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 219
Item Orders by Category Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .219
Item Orders Detail Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .219
Item Page Views and Sales Summary Report . . . . . . . . . . . . . . . . . . . . . . . . . . . .219
Keyword and Referrer Reports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 220
Keywords Detail Report. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 220
Keywords Summary Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .220
Referrer Detail Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .221
Referrer Summary Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .221
Web Activity Reports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 223
Visitor Activity Summary Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 223
Visitor Activity Detail Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .223
Shopping Activity Analysis Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .223
Shopping Activity Analysis by Category Report . . . . . . . . . . . . . . . . . . . . . . . . . .224
Shopping Cart Abandonment Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .224
Internal Search Reports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 225
Internal Search Summary Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 225
Internal Search Detail Report . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .225
Using Tracking Pixels and Attribute Tags in Your Web Store. . . . . . . . 225
Customer Web Activity. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 228
Chapter 9 Web Site Tags
Attribute Tags for Templates or Hosted Pages. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 234
Web Site
Web Site Setup Overview 8
Chapter 1 Web Site Setup Overview
You can use NetSuite to create one of the following types of Web sites or stores:
Type of Site Description Related Topics
NetSuite Standard Site Use NetSuite’s built-in tools to publish an “NetSuite Web Sites” on
information site or offer items for purchase in page11
an organized, secure store.
With a NetSuite site, you can choose from three
levels of setup:
•
Basic – Quickly set up a site using standard
site themes and settings
•
Customized – Create a site from start to
finish while exploring all options and
preferences
•
Advanced Customized – With the Site-
Builder Add-On, use Advanced Site
Customization to create or modify themes
and set advanced preferences.
Hosted By NetSuite Use the NetSuite file cabinet to store your “Hosting Existing Sites With
HTML template and publish your Web site. NetSuite” on page21
You can use NetSuite’s Web tags in a hosted
site to pull information from your NetSuite
account, such as customer names, links to files
in the file cabinet and information item forms.
External Catalog Site, Use another hosting service to organize and “Creating an External Catalog
Web Site Developer’s Kit publish your site, then integrate that site with Site (WSDK)” on page173
(WSDK) NetSuite, using scripts generated by the
application to sell items and create orders in
your account.
A Combination of a You can upload an HTML template to use as “NetSuite Combination Sites”
Hosted Site and a one or more pages in combination with on page28
NetSuite Site NetSuite Web site tabs. This allows you to keep
a Home page that is familiar to your customers
and also use the NetSuite site to publish and
sell items.
Use the following chart to help you determine your overall workflow for setting up a site.
Web Site Guide
Web Site Setup Overview 9
Enable Desired Web Features
Will part or all of the
site be HTML files
hosted in NetSuite?
Are you integrating
Yes No an External Catalog
site with NetSuite?
Yes
No
Set Up Domain Names
Upload Images Enter URLs for Links
Is all of the site No Create Tab for From Your External
hosted? Hosted Page Site Back to NetSuite
Enter or Import
Yes
Items
Create and upload
Add NetSuite
HTML Files for Display
Create/Edit
Scripts to Your Site
in the Site
Categories
Customization
Create/Edit Tabs
Option: Create/Edit
Site Themes and
Item/Category Create/Edit
Templates Layouts
Set Up Related
Items
Option: Create/
Edit Color Themes
Set Web Site
Preferences
Will the site use the
Yes NetSuite cart and
checkout?
Set Accounting
Preferences
No
Set Up Payment
Methods
Set Up Shipping
Items
Preview the Site
Apply Search Engine
Optimization
Web Site Guide
Web Site Setup Overview 10
Enabling Web Store Features
Enabling Web Store Features
Now that you have an understanding of the Web store features NetSuite offers, you can choose
which type of Web store works best for your business.
Uses Custom HTML to
Requires Advanced Uses Advanced Site
Type of Web Store Generate Web Store Features to Enable
HTML Knowledge Customization Tools
Pages
NetSuite Standard Site No Yes No Web Site, Web Store,
Advanced Site
Customization
NetSuite-Hosted HTML Yes Yes Yes Web Site, Host HTML
Web Store Files, Web Store,
Advanced Site
Customization
External Catalog Site Yes No Yes Web Site, Web Store,
(WSDK) External Catalog Site
(WSDK)
Combination Web Yes Yes Yes Web Site, Web Store,
Store Advanced Site
Customization, Host
HTML Files
The features you can turn on in your account depend on the NetSuite product you subscribe to.
For information on the modules your business can purchase, please contact your account
representative.
If you use the Multiple Web Sites add-on and feature, you can create several different sites, even
different types of sites. For example, you can create one hosted site for general information
about your company and one combination site available only to wholesalers who can log in and
order items from you. For more information on setting up multiple sites, see “Creating
Multiple Web Sites” on page115.
Note: Only administrators can enable features in your account.
To enable Web store features:
1. Go to Setup > Company > Enable Features.
2. Click the Web Presence subtab.
3. Check the box next to each feature you want to use.
4. Click Save.
Web Site Guide