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About Tokinwise - Draft.designing After Ownership
This document provides a macroeconomic history of design and discusses three consequences of design being focused on ownership. 1. Design has historically focused on getting people to own products by making them visibly distinct and novel to attract buyers' attention. This led to an emphasis on aesthetics and visual design research. 2. Design proliferated product styles to allow social differentiation between consumer groups. Research focused on identifying class tastes and styles. 3. Products often involved a learning curve, as ownership assumed people would spend time learning to use products they owned long-term. User research was not a major focus until more recently.
Detailed Information
| Author: | ['andreo9'] |
|---|---|
| Publication Year: | 2018 |
| Pages: | 14 |
| Language: | English |
| Format: | |
| Price: | FREE |
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