Sustainable Development Through Data Analytics and Innovation: Techniques, Processes, Models, Tools, and Practices

195 Pages·2022·3.591 MB·English

by  Jorge Marx Gómez, Lawal O. Yesufu

Progress in IS
Jorge Marx Gómez
Lawal O. Yesufu   Editors
Sustainable
Development
Through Data
Analytics and
Innovation
Techniques, Processes, Models, Tools,
and Practices
Progress in IS
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Jorge Marx Gómez Lawal O. Yesufu
Editors
Sustainable Development
Through Data Analytics
and Innovation
Techniques, Processes, Models, Tools,
and Practices
Editors
JorgeMarxGómez LawalO.Yesufu
DepartmentofComputingScience DepartmentofBusinessAnalytics
UniversityofOldenburg HigherCollegesofTechnology
Oldenburg,Germany Sharjah,UnitedArabEmirates
ISSN2196-8705 ISSN2196-8713 (electronic)
ProgressinIS
ISBN978-3-031-12526-3 ISBN978-3-031-12527-0 (eBook)
https://doi.org/10.1007/978-3-031-12527-0
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Preface
Sustainabledevelopmentistheideathathumansocietiesmustsurviveandmeettheir
needswithoutcompromisingtheabilityoffuturegenerations’survival.Specifically,
sustainabledevelopmentisawayoforganisingsocietysothatitcanexistinthelong
term.Thismeanstakingintoaccountboththeimperativesofthepresentandthoseof
thefuture,suchasthepreservationoftheenvironmentandnaturalresourcesorsocial
and economic equity. The aim of this book, Sustainable Development through
Data Analytics and Innovation—Techniques, Processes, Models, Tools, and
Practices, is to contribute to the research and knowledge on sustainable develop-
mentandtheroleofbusiness,innovation,anddigitaltechnologiesinachievingthe
SustainableDevelopmentGoals(SDGs).
The chapters highlight areas of interest that draw the link between sustainable
developmentanddigitaltechnologies.Thebookaddressestopicssuchasachieving
sustainable development through green technologies, thereby highlighting how the
conceptsandpracticesofgreentechnologiescouldcreatesustainableopportunities
for business and, likewise, organisations. In contemporary times, digital technolo-
gies are driving by digital functionalities such as Blockchain and its improving
innovative use across multiple sectors beyond finance and banking. To achieve
more efficient, effective, and sustainable business decisions, organisations heavily
relyontheuseofdatatoimprovisetheircurrentsituationandenvironmentaswellas
predictlikelyoutcomesbasedondecisionstakentoday.Hence,datascienceanddata
analysishavebecomeincreasinglyappliedinsustainabledevelopment.Thesetech-
nologiesenableorganisationsderivebetterinsightsintothedataaswellastheability
to prescribe, diagnose, and predict the sustainable impact of our current business
activities.
While digital technologies support business and organisational operations to
achieve business and sustainable objectives, there is a human side to technologies
thatmustbeconsidered.Hence,thebookincludeschaptersthatdrawarelationship
between the users of technologies and the technological tools. An instance is the
relationship between digitalisation and passenger air travel, as well as the effect of
v
vi Preface
greenpurchasingbehaviouronsocialmedia.Also,reimagingcorporatereportingin
thedigitalageandalookintotheresponsestotheglobalCovid-19pandemic.
Finally,thebookincludeschaptersontherelationshipsbetweenbusinessanalyt-
ics,education,innovationindustrialdevelopment,andsustainability.Inlinewiththe
objectives, the book highlights key issues in our business environment and to
instigate further research and knowledge in sustainability and its applicability to
allaspectsoflife.
Oldenburg,Germany JorgeMarxGómez
Sharjah,UnitedArabEmirates LawalO.Yesufu
June2022
Contents
TheImpactofBusinessAnalyticsonIndustry,Education,
andProfessionalDevelopment. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
LawalO.YesufuandSamiAlajlani
GreenPurchasingBehavioronSocialMedia:AGoal-Framing
TheoryPerspective. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17
KashifFarhat,WajeehaAslam,andShahiraElAlfy
BusinessAnalyticsandSustainability. . . . . . . . . . . . . . . . . . . . . . . . . . . 33
SafwatAlTal
DataScienceandExternalAudit. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45
AhmadFaisalHayek
DigitalizationinPassengers’AirTravel. . . . . . . . . . . . . . . . . . . . . . . . . 63
JiezhuomaLa,IrynaHeiets,andCeesBil
ApplicationofBlockchainInnovativeTechnologyinLogistics
andSupplyChainManagement:ANewParadigmforFuture
Logistics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 81
AlmazSandybayevandBenjaminSilasBvepfepfe
Industry4.0:DriversandChallengesinDevelopingtheSmart
SupplyChainManagement. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 97
NoraAzimaNoordin
ReimagingCorporateReportinginaDigitalEconomyThrough
AccountingDataAnalytics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 113
KennedyModugu
RespondingtoCOVID-19Emergency:ThePackagingMachinery
SectorinItaly. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 133
LucioPoma,HayaAlShawwa,andIlariaVesentini
vii
viii Contents
AchievingSustainableDevelopmentThroughGreenHRM:
TheRoleofHRAnalytics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 151
ShathaM.ObeidatandShahiraO.Abdalla
UnderstandingMalaysianB40Schoolchildren’sLifestyle
andEducationalPatternsUsingDataAnalytics. . . . . . . . . . . . . . . . . . . 171
PuteriN.E.Nohuddin,ZurainiZainol,MarjaAzlimaOmar,
HanafiAlHijazi,andNoraAzimaNoordin
Contributors
Shahira O. Abdalla Department of Human Resource Management, Faculty of
Business,HigherCollegesofTechnology,AbuDhabi,UAE
Sami Alajlani Department of Finance, Faculty of Business, Higher Colleges of
Technology,AbuDhabi,UAE
ShahiraElAlfy FacultyofBusiness,HigherCollegesofTechnology,AbuDhabi,
UAE
Safwat Al Tal Department of Business Analytics, Faculty of Business, Higher
CollegesofTechnology,AbuDhabi,UAE
WajeehaAslam DepartmentofBusinessAdministration,IQRAUniversity,Kara-
chi,Pakistan
CeesBil RMITUniversity,Melbourne,VIC,Australia
Benjamin Silas Bvepfepfe Faculty of Business, Higher Colleges of Technology,
AbuDhabi,UAE
KashifFarhat DepartmentofMarketing,MohammadAliJinnahUniversity,Kara-
chi,Pakistan
Ahmad Faisal Hayek Department of Accounting, Faculty of Business, Higher
ColloguesofTechnologies,AbuDhabi,UnitedArabEmirates
IrynaHeiets RMITUniversity,Melbourne,VIC,Australia
HanafiAlHijazi FacultyofComputingandInformatics,UniversityofMalaysiaof
Sabah,KotaKinabalu,Sabah,Malaysia
JiezhuomaLa RMITUniversity,Melbourne,VIC,Australia
Kennedy Modugu Faculty of Business, Higher Colleges of Technology, Abu
Dhabi,UAE
ix