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Strategy, 2008-2009 PDF

338 Pages·2008·4.647 MB·English
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by Dave Ketchen, Alan Eisner| 2008| 338 pages| 4.647| English

About Strategy, 2008-2009

Overview: Strategy 08/09 is concisely written to cover the core strategy concepts within strategic management and to do so in a rigorous yet engaging way. This text builds on both real-life examples and academic research and provides appropriate cases chosen specifically for the textbook. Designed by faculty at a focus group, this text will published in 2-color format on an annual basis to ensure that company examples are current and relevant to students and instructors.

Detailed Information

Author:Dave Ketchen, Alan Eisner
Publication Year:2008
ISBN:9780073381282
Pages:338
Language:English
File Size:4.647
Format:PDF
Price:FREE
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