Table Of ContentStrategic Management Model
Environmental Strategy Strategy Evaluation
Scanning: Formulation: Implementation: and Control:
Gathering Developing Putting Strategy Monitoring
Information Long-range Plans into Action Performance
External: Mission
Opportunities
and Threats Reason for
existence Objectives
Natural What
Environment: results to Strategies
Resources and accomplish
climate by when Paclahnie tvoe the Policies
Societal mission &
Environment: objectives Bguroidaedlines Programs
General forces for decision
Task making Activities
Environment: needed to Budgets
accomplish
Industry analysis a plan Cost of the
programs Procedures
Internal: Sequence
Strengths and of steps Performance
needed to
Weaknesses do the job Actual results
Structure:
Chain of command
Culture:
Beliefs, expectations,
values
Resources:
Assets, skills,
competencies,
knowledge
Feedback/Learning: Make corrections as needed
THIRTEENTH EDITION
Strategic
Management
Business
and
Policy
TOWARD GLOBAL SUSTAINABILITY
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THIRTEENTH EDITION
Strategic
Management
Business
and
Policy
TOWARD GLOBAL SUSTAINABILITY
Thomas L. Wheelen J. David Hunger
Formerly with University of Virginia Iowa State University
Trinity College, Dublin, Ireland St. John’s University
with major contributions by
Kathryn E. Wheelen
Alan N. Hoffman
Bentley University
Boston Columbus Indianapolis New York San Francisco Upper Saddle River
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Library of Congress Cataloging-in-Publication Data
Wheelen, Thomas L.
Strategic management and business policy : toward global
sustainability / Thomas L. Wheelen, J. David Hunger. — 13th ed.
p. cm.
Includes bibliographical references and index.
ISBN-13: 978-0-13-215322-5
ISBN-10: 0-13-215322-X
1. Strategic planning. 2. Strategic planning—Case studies.
3. Sustainability. I. Hunger, J. David, II. Title.
HD30.28.W43 2012
658.4'012—dc22
2011013549
10 9 8 7 6 5 4 3 2 1
ISBN 10: 0-13-215322-X
ISBN 13: 978-0-13-215322-5
Dedicated to
KATHY, RICHARD, AND TOM BETTY, KARI AND JEFF, MADDIE AND
MEGAN, SUZI AND NICK, SUMMER AND
KACEY, LORI, MERRY AND DYLAN,
AND WOOFIE (ARF!).
SPECIAL DEDICATION TO KATHRYN WHEELEN:
Kathryn has worked on every phase of the case section of this book. Until this edition, she also managed
the construction of the Case Instructor’s Manual. She has done every job with a high level of dedication
and concern for both the case authors and the readers of this book.
This book is also dedicated to the following Prentice Hall/Pearson sales
representatives who work so hard to promote this book:
NOLA AKALA KASEY CROCKETT BRIDGET HANNENBERG
DAVID ALEVY DAN CURRIER BRYAN HARRELL
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DAVID ARMSTRONG MICHLENE DAOUD HEALY KENNY HARVEY
MIKE ASKEW STACY DAVIS ALISON HASKINS
LAURA BAILEY FRANK DEL CASTILLO CAROL HAWKS
NICK BAKER MEREDITH DELA ROSA JENNIFER HEILBRUNN
ALICIA BARNES CHRIS DELANEY CHRISTINE HENRY
ASHLEY BARNES GEORGE DEVENNEY LYNN HICKS
ALICE BARR DANA DODGE (Frick) JULIE HILDEBRAND
SHERRY BARTEL KATE DOLDER DAUNNE HINGLE
KENDRA BASSI BARBARA DONLON WENDI HOLLAND
JAY BECKENSTEIN HEIDI DRESSLER CHRISTY HUMENIUK
JOSH BECKENSTEIN TRACY DYBALSKI GENE HUMENIUK
NICOLE BELL BRIAN DYK ANDREA IORIO
CATHY BENNETT KIM ECK SUSAN JACKSON
KATIE BOLLIN TRISH EICHHOLD PAM JEFFRIES
SCOTT BORDEN KRISTIN ELBER BRITTANY JUCHNOWSKI
JENNIFER BOYLE KELSEY ELLIOTT ANJALI JUSTUS
AUNDREA BRIDGES KATIE EYNON CHERYL KABB
SUZANNE BROWN GENEVA FARROW LAURA KAPPES
ALEXANDRA BUEHLER MARIA FELIBERTY GIA KAUL
KYLE BURDETTE MIKE FINER JULIE KESTENBAUM
WHITNEY CAMERON MICHELLE FINNERTY KARTAPURKH KHALSA
RUTH CARDIFF CANDAS FLETCHER KIM KIEHLER
AMY CAREY ROBERT FLORY AMANDA KILLEEN
MEGAN CARRICO MARCIA FLYNN WALT KIRBY
MARTI CARTER BRAD FORRESTER MARY-JO KOVACH
ANDREA CATULLO-LINN MARGARET FRENCH ROBYN KOVAR
MEREDITH CHANDLER STEPHANIE FRITSON GREG KRAMP
LUKE CLAEYS MARK GAFFNEY DANIEL KRAUSS
KAYLEE CLAYMORE MICHELLE GARCIA-JUCHTER MICHAEL KRISANDA
BRIAN COBB SYBIL GERAUD GINA LaMANTIA
JENNIFER COLE AMBER GOECKE CHAFIKA LANDERS
TARYLL CONNOLLY CAROLYN GOGOLIN DOROTHY LANDRY
THAYNE CONRAD ADAM GOLDSTEIN DUSTIN LANGE
DONNA CONROY BETH GRUNFELD ALIX LaSCOLA
CAITLIN COUTHEN MICAELA HAIDLE JOE LEE
MEGAN JOY COWART GREG HAITH APRIL LEMONS
CYNDI CRIMMINS DEMETRIUS HALL KIMBERLY LENAGHAN
vi
DEDICATION vii
TRICIA LISCIO COLLEEN O’DELL MARY SHAPIRO
BETH LUDWIG DEBBIE OGILIVE BARBARA SHERRY
CARY LUNA SARI ORLANSKY KEN SHIPBAUGH
JEMINA MACHARRY DAVE OSTROW DAVE SHULER
KATIE MAHAN DARCEY PALMER JESSICA SIEMINSKI
LAURA MANN KRISTINA PARKER LEA SILVERMAN
PATRICIA MARTINEZ TONI PAYNE AUTUMN SLAUGHTER
CHRISTINA MASTROGIOVANNI JULIANNE PETERSON KRISTA SLAVICEK
SONNY MATHARU MELISSA PFISTNER SCOTT SMITH
TONY MATHIAS CANDACE PINATARO ADRIENNE SNOW
BROOK MATTHEWS BELEN POLTORAK LEE SOLOMONIDES
GEORGIA MAY ELIZABETH POPIELARZ BEN STEPHEN
ALICIA MCAULIFFE MEGAN PRENDERGAST DAN SULLIVAN
MASON McCARTNEY NICOLE PRICE JOHN SULLIVAN
KAREN McFADYEN JILL PROMESSO LORI SULLIVAN
BRIAN McGARRY LENNY ANN RAPER STEPHANIE SURFUS
MICHELLE McGOVERN JOSH RASMUSSEN AMANDA SVEC
IRENE McGUINNESS AMANDA RAY CHRISTINA TATE
RYAN McHENRY SONYA REED SARAH THOMAS
CRISTIN McMICHAEL RICHARD RESCH ABBY THORNBLADH
KEVIN MEASELLE MARY RHODES KATY TOWNLEY
RAY MEDINA BRAD RITTER ELIZABETH TREPKOWSKI
KELLY MEIERHOFER DAN ROBERTSON TARA TRIPP
MOLLY MEINERS MATT ROBINSON CAROLYN TWIST
MATT MESAROS JENNIFER ROSEN JOE VIRZI
SHALON MILLER DOROTHY ROSENE AMANDA VOLZ
JAMI MINARD KELLEEN ROWE BRITNEY WALKER
WILLIAM MINERICH RICH ROWE MADELEINE WATSON
EMILY MITCHELL PEYTON ROYTEK BEN WEBER
JILINE MIX SENG SAECHAO DANIEL WELLS
JULIE MOREL STEVE SARTORI MARK WHEELER
RAFAEL MORENO LYNDA SAX LIZ WILDES
TRACY MORSE BOB SCANLON MICHELLE WILES
OLIVIA MOUG MARCUS SCHERER BRIAN WILLIAMS
DOLLY MUNIZ KIMBERLY SCHEYVING ERIN WILLIAMS
TRICIA MURPHY HEIDI SCHICK (Miller) CINDY WILLIAMSON
LAUREN MURROW BRAD SCHICK RACHEL WILLIS
AMBER MYLLION (Parks) CHRIS SCHMIDT SIMON WONG
LINDA NELSON DEBORAH SCHMIDT KIMBERLY WOODS
LYNNE NICLAIR MOLLY SCHMIDT JACKIE WRIGHT
BOB NISBET CORRINA SCHULTZ HEATHER WRUBLESKY
BETSY NIXON WHITNEY SEAGO GEORGE YOUNG
TOM NIXON CHRISTIANA SERLE MARY ZIMMERMANN
LAURA NOAH MARTHA SERNAS KACIE ZIN
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