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About Research On The State of Social Media Studies in Malaysia: 2004-2015
This document summarizes a research article that analyzed trends in social media research in Malaysia from 2004 to 2015. It conducted a quantitative content analysis of 79 articles from 21 academic journals. The analysis identified methodological approaches, theoretical applications, topics, types of social media and content studied, and developmental phases of social media scholarship. Key findings were that social media research in Malaysia is still formative but increasing over time, and theory-driven articles were more prevalent than in Western studies, though Malaysian scholars still lack conceptualization and expansion of theories. The study suggests future research have stronger theoretical foundations and cover a wider range of social media and content.
Detailed Information
| Author: | ['Jacobwell Wolf'] |
|---|---|
| Publication Year: | 2019 |
| Pages: | 18 |
| Language: | English |
| Format: | |
| Price: | FREE |
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