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About Qualitative Research Between Craftsmanship and McDonaldization
This document summarizes a keynote address discussing current issues in qualitative research. It addresses three main questions: 1) Are qualitative methods more ethical than quantitative, or do they face new challenges? 2) How should qualitative researchers respond to demands for evidence-based research? 3) Should qualitative researchers strive for transparency through established methods or proceed more intuitively? The document argues that understanding qualitative research as a craft can help address these questions and better understand its role and impact in today's consumer society.
Detailed Information
| Author: | ['Adriane Barroso'] |
|---|---|
| Publication Year: | 2017 |
| Pages: | 13 |
| Language: | English |
| Format: | |
| Price: | FREE |
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