ebook img

Pricing: A Guide to Pricing Decisions PDF

6 MB·English
Save to my drive
Quick download
Download

Download Pricing: A Guide to Pricing Decisions PDF Free - Full Version

by Ragnhild Silkoset| 6| English

About Pricing: A Guide to Pricing Decisions

This book on pricing decisions gives practical guidance on how to identify customer value, estimating customers’ willingness to pay for these benefits, and on how psychology affects customers’ perception of prices in a market. This strategic view on pricing gives the reader a competitive advantage. It empowers them with means to plan and perform a pricing strategy based on their value propositions. The target group for this book is managers, entrepreneurs, and business students. The book guides students in understanding how economics, strategy, marketing, and psychology are combined when it comes to pricing decisions. Further, the chapters contain step-by-step procedures that help managers and entrepreneurs to succeed with complex pricing decisions in busy workdays. The analysis is based on the basic edition of Microsoft Excel software. In sum, the book helps the reader to strategically plan, execute, and win price competitions. The book covers topics such as dynamic pricing, estimation of customers willingness to pay, price competition and wars, customers’ reaction to unfair prices, and price tactics and strategy. The book includes specialized chapters on pricing in e-commerce, and pricing in the sharing economy.

Detailed Information

Author:Ragnhild Silkoset
ISBN:9783110987119
Language:English
File Size:6
Format:PDF
Price:FREE
Download Free PDF

Safe & Secure Download - No registration required

Why Choose PDFdrive for Your Free Pricing: A Guide to Pricing Decisions Download?

  • 100% Free: No hidden fees or subscriptions required for one book every day.
  • No Registration: Immediate access is available without creating accounts for one book every day.
  • Safe and Secure: Clean downloads without malware or viruses
  • Multiple Formats: PDF, MOBI, Mpub,... optimized for all devices
  • Educational Resource: Supporting knowledge sharing and learning

Frequently Asked Questions

Is it really free to download Pricing: A Guide to Pricing Decisions PDF?

Yes, on https://PDFdrive.to you can download Pricing: A Guide to Pricing Decisions by Ragnhild Silkoset completely free. We don't require any payment, subscription, or registration to access this PDF file. For 3 books every day.

How can I read Pricing: A Guide to Pricing Decisions on my mobile device?

After downloading Pricing: A Guide to Pricing Decisions PDF, you can open it with any PDF reader app on your phone or tablet. We recommend using Adobe Acrobat Reader, Apple Books, or Google Play Books for the best reading experience.

Is this the full version of Pricing: A Guide to Pricing Decisions?

Yes, this is the complete PDF version of Pricing: A Guide to Pricing Decisions by Ragnhild Silkoset. You will be able to read the entire content as in the printed version without missing any pages.

Is it legal to download Pricing: A Guide to Pricing Decisions PDF for free?

https://PDFdrive.to provides links to free educational resources available online. We do not store any files on our servers. Please be aware of copyright laws in your country before downloading.

The materials shared are intended for research, educational, and personal use in accordance with fair use principles.