Table Of ContentNew Spirits of Capitalism?
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New Spirits of Capitalism?
fi
Crises, Justi cations, and Dynamics
Edited by
Paul du Gay and Glenn Morgan
1
3
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Preface
This bookbegan life when thetwoeditors, Pauldu Gay andGlennMorgan,
worked together at Warwick Business School (WBS). The publication of
Boltanski and Chiapello’s book The New Spirit of Capitalism clearly offered
the possibility to link the distinctive interests characteristic of WBS at the
timeacrossanumberofdimensions,thatis,culturaltheoriesofsocialrepro-
ductionandchange,theevolutionofworkorganization,thenatureofman-
agementinthepublicandprivatesectors,aswellastheanalysisofnewforms
of capitalism. The book’s range, depth of theoretical insight, and empirical
detail offered plenty for ‘critical’ social scientists inside and outside business
schools to engage with, not least in the context of the unfolding of the
financial crisis. Therefore, following a number of preliminary meetings, the
editors decided to organize a small workshop focusing on the explanatory
power and reach of the New Spirits thesis, and its capacity to speak to and
elucidate the contemporary crisis of financialized capitalism. The event was
co-funded by WBSand theESRC Centre for Researchon Socialand Cultural
Change(CRESC)basedattheUniversityofManchesterandtheOpenUniver-
sity and of which Paul du Gay was a member. We would like to thank both
organizations for their support. We would also like to thank all the partici-
pants for their contributions, and in particular Luc Boltanski and Eve Chia-
pelloforacceptingourinvitationtotheworkshopandtakingpartinanopen
andconstructiveway,evenwhentheirbookwassubjectedtoheavycriticism.
Followingtheworkshop,theeditorsdecidedtodevelopthisbookdrawingin
part on papers presented at the original workshop but also commissioning
new papers. We would like to thank all the authors for their cooperation in
thisprocess,andtoexpressourgratitudetoDavidMussonandEmmaBoothat
OxfordUniversityPressforencouragingusinthisendeavourandhelpingus
tobringittofruition.Ouroverallaimwasnotonlytoprovidebothabalanced
critiqueandoverviewofNewSpirit(adecadeormoreafteritsoriginalpublica-
tion in French) but also to show how it could be deployed in a variety of
empiricalstudiestodevelopnewinsightsintothefunctioningandregulation
Preface
of capitalism in the contemporary era. We hope the book will encourage
others to continue to address and develop the crucial issues which The New
SpiritofCapitalismelucidated.
PaulduGay
CopenhagenBusinessSchool
GlennMorgan
CardiffBusinessSchool
May2012
vi
Contents
ListofContributors ix
ListofTables xii
1. UnderstandingCapitalism:Crises,Legitimacy,andChange
ThroughthePrismofTheNewSpiritofCapitalism 1
PaulduGayandGlennMorgan
Section1: NewSpiritsofCapitalism:DevelopmentsandCritique
2. AJourneyThroughFrench-StyleCritique 43
LucBoltanski
3. CapitalismandItsCriticisms 60
EveChiapello
4. NotesonAspectsoftheConceptualArchitectureofthe
‘NewSpirit’:WeberandHirschman 82
PaulduGay
5. SpiritedAway:WhenPoliticalEconomyBecomesCulturalized... 98
HughWillmott
6. BeyondJustification:DietrologicandtheSociologyofCritique 124
MartinParker
7. TheInsubstantialPageant:ProducinganUntowardLand 142
NigelThrift
Section2: Applications:TheChangingNatureofCapitalism,Work,
andOrganizationsinthePublicandPrivateSectors
8. TheConnexionistNatureofModernFinancialMarkets:Froma
DominationtoaJusticeOrder? 181
IsabelleHuaultandHélèneRainelli-Weiss
Contents
9. TheDistinctivenessofNordicWelfareStatesintheTransformation
totheProjectiveCityandtheNewSpiritsofCapitalism 206
PeerHullKristensen
10. From‘NewSpirit’toNewSteel-HardCasing?CivilSocietyActors,
Capitalism,andCrisis:TheCaseofAttacinEurope 231
SilkeÖtsch,PierPaoloPasqualoni,andAlanScott
11. BenchmarkingfortheGreaterGood?The‘NewInvestment
Paradigm’inEuropeanHigherEducation 251
KathiaSerrano-Velarde
12. NewSpiritsofPublicManagement...‘Post-Bureaucracy’ 274
PaulduGay
13. AuthenticityatWork:QuestioningtheNewSpiritofCapitalism
fromaMicro-sociologicalPerspective 294
SusanneEkman
Index 317
viii
List of Contributors
LucBoltanskiisProfessorattheÉcoledesHautesÉtudesenSciencesSociales,Paris,and
alongwithLucThevenot,oneofthemainfoundersoftheGroupedeSociologie
PolitiqueetMoralewhichbuildingonBourdieuhasdevelopeditsowndistinctive
identityasthesourceofanewformof‘pragmatist’socialtheorywhichisgaining
worldwideinfluence.ThisapproachhasbecomeknownintheEnglish-speakingworld
throughTheNewSpiritofCapitalismpublishedfirstinFrenchin1999,andthebook
withThevenotentitledOnJustification(firsttranslatedin2005).Morerecently,
Boltanski’sOnCritiquehasbeentranslatedintoEnglish(PolityPress,2010).Boltanski
haswrittenmanyarticlesandbooksonadiverserangeofsubjects;otherstranslated
intoEnglishincludeTheMakingofClass:CadresinFrenchSociety(CambridgeUniversity
Press,1987)andDistantSuffering:Morality,MediaandPolitics(CambridgeUniversity
Press,1999).
EveChiapelloisProfessorattheHECSchoolofManagement,Paris,France.Sheteaches
EconomicSociology,OrganizationTheory,QualitativeResearchMethods,andSocial
StudiesofManagementInstruments.Shehaspublishedthefollowingbooks:Artistes
versusManagers(Paris:Métailié,1998)andLeNouvelEspritduCapitalisme(Paris:
Gallimard,1999,withLucBoltanski),translatedtoEnglish(TheNewSpiritofCapitalism,
Verso,2005).ShehasalsopublishedseveralarticlesinAccounting,Organizationsand
Society,Sociologiedutravail,CriticalPerspectivesonAccounting,DiscourseandSociety,
EuropeanJournalofSocialTheory,etc.
PaulduGayisGlobaliseringsprofessorintheDepartmentofOrganization(IOA)at
CopenhagenBusinessSchool(CBS).Hisworkislocatedinthesociologyof
organizationallifeandculturalstudies.Hispublicationsinclude,Consumptionand
IdentityatWork,InPraiseofBureaucracy,andOrganizingIdentity.Heiscurrentlywritinga
monographforRoutledgeentitledForStateService:OfficeasaVocation,andeditingThe
OxfordHandbookofSociology,SocialTheory,andOrganizationStudies:Contemporary
Currents(withPaulAdler,GlennMorgan,andMikeReed).AtCBS,hedirectstheVelux
researchprogramme‘WhatMakesOrganization?’,andco-directsthe‘Businessin
SocietyPublic–PrivatePlatform’.
SusanneEkmanisAssistantProfessoratDepartmentofOrganization,Copenhagen
BusinessSchool.Herresearchareaisinthefieldofmanagement,knowledgework,
professionalethos,andlatemodernity.Susanne’sworkismainlyethnographic.Recent
workrelevantforthisvolumeincludesthebookAuthorityandAutonomy:Paradoxesin
ModernKnowledgeWork(PalgraveMacmillan,2012).
