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Mobile Marketing Three Principles for Success PDF

19 Pages·2014·English
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by ['Bilal Sununu']| 2014| 19 pages| English

About Mobile Marketing Three Principles for Success

The document discusses how marketers should craft successful mobile marketing campaigns by following three key principles: immediacy, simplicity, and context. It explains that mobile phone ownership is growing and users are embracing unique phone features. People are increasingly using their phones to access content, communication channels, and as a supplemental media device. Most marketers are still experimenting with mobile strategies.

Detailed Information

Author:['Bilal Sununu']
Publication Year:2014
Pages:19
Language:English
Format:PDF
Price:FREE
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