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About MKTG 361 Syllabus-1
This document provides information about the MKTG 361-002 Introduction to Marketing course for the Fall 2010 semester. It outlines the course objectives, topics to be covered, assignments, grading structure, and expectations. The key points are: 1) The course will introduce fundamental marketing concepts and practices through lectures, discussions, activities and assignments. 2) Students will be evaluated based on their performance on four midterm exams, individual assignments, and a final exam involving a marketing plan and creativity assessment. 3) To succeed, students are expected to complete all assigned readings, attend and engage in class, and take responsibility for tracking their own grades and progress in the course.
Detailed Information
| Author: | ['Andrew Cole Starkman'] |
|---|---|
| Publication Year: | 2012 |
| Pages: | 10 |
| Language: | English |
| Format: | |
| Price: | FREE |
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