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Download Marketing in the Emerging Markets of Islamic Countries by Marin Marinov in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About Marketing in the Emerging Markets of Islamic Countries
The book offers an exciting overview of the marketing opportunities, challenges and traditions in Islamic countries. With one fifth of the world population, these markets are spread across three continents where Islamic values have largely shaped the societal structures, culture and legal norms that influence consumer preferences and behaviour. Providing an insight into the specifics of marketing in Islamic countries, the book is an interesting and helpful read for marketers, students and all who enjoy marketing challenges presented by less well-known emerging markets.
Detailed Information
| Author: | Marin Marinov |
|---|---|
| Publication Year: | 2007 |
| ISBN: | 9780230626287 |
| Pages: | 222 |
| Language: | English |
| File Size: | 1.203 |
| Format: | |
| Price: | FREE |
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