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Ebook - Proyectos y Plan de Marketing Digital PDF

65 Pages·2019·English
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by ['Horacio Bona']| 2019| 65 pages| English

About Ebook - Proyectos y Plan de Marketing Digital

Este documento presenta los fundamentos para definir una estrategia de marketing digital efectiva. Explica que el marketing ha evolucionado para adaptarse al nuevo entorno digital, donde los consumidores están constantemente conectados y usan múltiples dispositivos. También describe las tendencias clave que están transformando el marketing tradicional, como pasar del enfoque en el producto a generar compromiso con la marca, cambiar de una comunicación unidireccional a un diálogo con los clientes, y adaptarse de un consumidor pasivo a uno móvil. El objetivo final es

Detailed Information

Author:['Horacio Bona']
Publication Year:2019
Pages:65
Language:English
Format:PDF
Price:FREE
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