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Download eBankQual-AMultidimensionalScale VijayM Kumbhar by ['Jademond Acielo'] in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About eBankQual-AMultidimensionalScale VijayM Kumbhar
This document presents a study that develops a multidimensional scale called eBankQual to assess customer satisfaction with e-banking services. The study aims to examine the relationships between perceived service quality, brand perception, perceived value, and customer satisfaction. The author reviews several existing scales for measuring service quality and customer satisfaction in online and traditional service settings. They then develop the eBankQual scale to specifically measure customer evaluations of e-banking services across multiple dimensions.
Detailed Information
| Author: | ['Jademond Acielo'] |
|---|---|
| Publication Year: | 2019 |
| Pages: | 15 |
| Language: | English |
| Format: | |
| Price: | FREE |
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