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About Competitive Advantage Through Supply Chain Responsiveness and Supply Chain Integration
This document summarizes a research article that investigates the impact of supply chain integration and responsiveness on competitive advantage. The study examines how integration within a firm, with suppliers, and with customers affects supply chain responsiveness and competitive advantage. A literature review presents arguments that responsiveness enables firms to compete on costs, quality, time to market, and delivery. Integration and information sharing across the supply chain are argued to improve responsiveness to customer needs. The study aims to assess these relationships and their impact on competitive advantage through a survey of Malaysian manufacturers.
Detailed Information
| Author: | ['Vikram Fernandez'] |
|---|---|
| Publication Year: | 2015 |
| Pages: | 11 |
| Language: | English |
| Format: | |
| Price: | FREE |
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