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Branding Demystified: Plans to Payoffs (Response Books) PDF

264 Pages·2010·2.747 MB·English
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by Harsh V. Verma| 2010| 264 pages| 2.747| English

About Branding Demystified: Plans to Payoffs (Response Books)

This book aims to dispel the cloud of these peripheral issues and clarify the foundations on which strong brands are built, with a distinct focus on the higher-order connect between the prospects and the brands. With the help of India-based examples and illustrations, the book analyzes why brands have become indispensable in our lives. It communicates the key concepts of branding and branding strategy with an optimum degree of lucidity.

Detailed Information

Author:Harsh V. Verma
Publication Year:2010
ISBN:9788132102342
Pages:264
Language:English
File Size:2.747
Format:PDF
Price:FREE
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