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About A Handbook On SEM Zainudin Awang - Univer
This chapter discusses three examples of applying structural equation modeling (SEM) with AMOS graphic to postgraduate research models. The first example models the loyalty of banking customers based on seven latent constructs. The second models university student loyalty based on four latent constructs. The third models repurchase intentions toward a service product based on eight latent constructs. For each example, the chapter outlines the constructs, measurements, and hypotheses being tested in the structural model. It emphasizes validating the measurement model through confirmatory factor analysis before analyzing the structural relationships.
Detailed Information
| Author: | ['Wahyu Hidayat'] |
|---|---|
| Publication Year: | 2018 |
| Pages: | 15 |
| Language: | English |
| Format: | |
| Price: | FREE |
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