Download 2011 PopCap Mobile Phone Games Presentation PDF Free - Full Version
Download 2011 PopCap Mobile Phone Games Presentation by ['徐德航'] in PDF format completely FREE. No registration required, no payment needed. Get instant access to this valuable resource on PDFdrive.to!
About 2011 PopCap Mobile Phone Games Presentation
The document provides an overview of research conducted on mobile phone gaming. The objectives were to understand mobile game play activity, social gameplay, purchase behavior, and do market sizing. Data was collected through an online survey of over 800 mobile phone owners in the US and UK who had played a game in the last month. Key findings include that half of mobile phone owners play games, with one-third playing in the last month. Daily gameplay has more than doubled since 2009 to 35% now playing daily. The average gamer is 39 years old, most likely to own a smartphone, and plays less than one hour per week.
Detailed Information
| Author: | ['徐德航'] |
|---|---|
| Publication Year: | 2011 |
| Pages: | 94 |
| Language: | English |
| Format: | |
| Price: | FREE |
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