stop stealing dreams

192 Pages·2012·1.2 MB·English

by  Seth Godin

STOP
STEALING
DREAMS
(WHAT IS SCHOOL FOR?)
SETH GODIN

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if you don’t
underestimate me,
I won’t underestimate
you
Bob Dylan
Dedicated to every teacher who cares enough to change the system,
and to every student brave enough to stand up and speak up.
Specifically, for Ross Abrams, Jon Guillaume, Beth Rudd, Steve
Greenberg, Benji Kanters, Florian Kønig, and that one teacher who
changed everything for you.
1. Preface: Education transformed
As I was finishing this manifesto, a friend invited me to visit the Harlem Village
Academies, a network of charter schools in Manhattan.
Harlem is a big place, bigger than most towns in the United States. It’s difficult
to generalize about a population this big, but household incomes are less than
half of what they are just a mile away, unemployment is significantly higher and
many (in and out of the community) have given up hope.
A million movies have trained us about what to expect from a school in East
Harlem. The school is supposed to be an underfunded processing facility, barely
functioning, with bad behavior, questionable security and most of all, very little
learning.
Hardly the place you’d go to discover a future of our education system.
For generations, our society has said to communities like this one, “here are
some teachers (but not enough) and here is some money (but not enough) and
here are our expectations (very low)… go do your best.” Few people are surprised
when this plan doesn’t work.
Over the last ten years, I’ve written more than a dozen books about how our
society is being fundamentally changed by the impact of the internet and the
connection economy. Mostly I’ve tried to point out to people that the very things
we assumed to be baseline truths were in fact fairly recent inventions and unlikely
to last much longer. I’ve argued that mass marketing, mass brands, mass commu-
nication, top-down media and the TV-industrial complex weren’t the pillars of
our future that many were trained to expect. It’s often difficult to see that when
you’re in the middle of it.
In this manifesto, I’m going to argue that top-down industrialized schooling is
just as threatened, and for very good reasons. Scarcity of access is destroyed by
the connection economy, at the very same time the skills and attitudes we need
from our graduates are changing.
While the internet has allowed many of these changes to happen, you won’t see
much of the web at the Harlem Village Academy school I visited, and not so
much of it in this manifesto, either. The HVA is simply about people and the
way they should be treated. It’s about abandoning a top-down industrial ap-
proach to processing students and embracing a very human, very personal and
very powerful series of tools to produce a new generation of leaders.
There are literally thousands of ways to accomplish the result that Deborah
Kenny and her team at HVA have accomplished. The method doesn’t matter to
me, the outcome does. What I saw that day were students leaning forward in
their seats, choosing to pay attention. I saw teachers engaged because they chose
to as well, because they were thrilled at the privilege of teaching kids who wanted
to be taught.
The two advantages most successful schools have are plenty of money and a pre-
selected, motivated student body. It’s worth highlighting that the HVA doesn’t
get to choose its students, they are randomly assigned by lottery. And the HVA
receives less funding per student than the typical public school in New York.
HVA works because they have figured out how to create a workplace culture that
attracts the most talented teachers, fosters a culture of ownership, freedom and
accountability, and then relentlessly transfers this passion to their students.
Maestro Ben Zander talks about the transformation that happens when a kid
actually learns to love music. For one year, two years, even three years, the kid
trudges along. He hits every pulse, pounds every note and sweats the whole thing
out.
Then he quits.
Except a few. The few with passion. The few who care.
Those kids lean forward and begin to play. They play as if they care, because they
do. And as they lean forward, as they connect, they lift themselves off the piano
seat, suddenly becoming, as Ben calls them, one-buttock players.
Playing as if it matters.
Colleges are fighting to recruit the kids who graduate from Deborah’s school and
I have no doubt that we’ll soon be hearing of the leadership and contribution of
the HVA alumni—one-buttock players who care about learning and giving.
Because it matters.
2. A few notes about this manifesto
I’ve numbered the sections because it’s entirely possible you’ll be reading it with
a different layout than others will. The numbers make it easy to argue about
particular sections.
It’s written as a series of essays or blog posts, partly because that’s how I write
now, and partly because I’m hoping that one or more of them will spur you to
share or rewrite or criticize a point I’m making. One side effect is that there’s
some redundancy. I hope you can forgive me for that. I won’t mind if you skip
around.
This isn’t a prescription. It’s not a manual. It’s a series of provocations, ones that
might resonate and that I hope will provoke conversation.
None of this writing is worth the effort if the ideas aren’t shared. Feel free to
email or reprint this manifesto, but please don’t change it or charge for it. If
you’d like to tweet, the hashtag is #stopstealingdreams. You can find a page for
comments at http://www.stopstealingdreams.com